Fashion Marketing and Management Report on Abercrombie and Fitch
Finished Report: > For my finished report I made some changes to the layout from my layout crit. > I changed the image on my front cover as the original one wasn't as good quality. > I changed the layout of my contents page as I thought the original one looked too plain. > I made all font sizes size 12 for consistency and so that when printed the text wouldn't look too big. > On my introduction and conclusion pages I took the images out of the frames so that they didn't look as compressed and to fill the space better. > I changed the layout of my brand market position page as I didn't want my SWOT to be an infographic. > I put my mood boards across a double page spread as I thought how I had positioned them originally, it would be too difficult to see everything on them. > I added primary images of Abercrombie's competitors storefronts to my competitors pages. > I changed the infographic of Abercrombie's and their competit...
